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the claim

Impressions of trust can occur extremely rapidly.

the verdict
SUPPORTED
the evidence backs this
Recorded sources
6 sources for · 0 against

Counts group repeated records of the same source within each side. They do not measure evidence strength or source independence.

Is it true that Impressions of trust can occur extremely rapidly?

Yes. Impressions of trust form extremely rapidly, often within fractions of a second during initial exposures or thin-slice observations.

Verdict: SUPPORTED · 6 sources for, 0 against · Last checked

The analysis

Multiple studies demonstrate that trustworthiness and social judgments are formed rapidly, automatically, and from brief exposures or thin slices of behavior.

Evidence for · 6
Common Neural Mechanisms for the Evaluation of Facial Trustworthiness and Emotional Expressions as Revealed by Behavioral Adaptation
2010
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Engell, A. D., Todorov, A., & Haxby, J. V. (2010). Common Neural Mechanisms for the Evaluation of Facial Trustworthiness and Emotional Expressions as Revealed by Behavioral Adaptation. doi.org. https://doi.org/10.1068/p6633

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More for · 5
Thin Slice Impressions: How Advertising Evaluation Depends on Exposure Duration
2016
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Elsen, M., Pieters, R., & Wedel, M. (2016). Thin Slice Impressions: How Advertising Evaluation Depends on Exposure Duration. doi.org. https://doi.org/10.1509/jmr.13.0398

Virtual first impressions: Zoom backgrounds affect judgements of trust and competence
2023
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Cook, A., Thompson, M., & Ross, P. (2023). Virtual first impressions: Zoom backgrounds affect judgements of trust and competence. doi.org. https://doi.org/10.1371/journal.pone.0291444

Capturing Behavior in Small Doses: A Review of Comparative Research in Evaluating Thin Slices for Behavioral Measurement.
2021
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NA, M. & JA, H. (2021). Capturing Behavior in Small Doses: A Review of Comparative Research in Evaluating Thin Slices for Behavioral Measurement.. doi.org. https://doi.org/10.3389/fpsyg.2021.667326

Neuroaesthetics: Evolutionary Thinking in Facial Aesthetic Medicine.
2026
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S, D. & S, F. (2026). Neuroaesthetics: Evolutionary Thinking in Facial Aesthetic Medicine.. doi.org. https://doi.org/10.1111/jocd.70885

Of first impressions, shattered trust, and apology: impact on interpersonal trust and team dynamics
2025
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Maliqi, M., Lalot, F., & Quiamzade, A. (2025). Of first impressions, shattered trust, and apology: impact on interpersonal trust and team dynamics. doi.org. https://doi.org/10.3389/fpsyg.2025.1654463

What does the evidence say?

Multiple studies demonstrate that trustworthiness and social judgments are formed rapidly, automatically, and from brief exposures or thin slices of behavior.

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