Dear Editor, After experiencing the disappointment of a rejection letter from a journal editor regarding a submission, an author will often immediately start searching for another journal in which to publish his or her work. A major consideration in this search will be the referencing style specified by the journal concerned. The range of possible format requirements is almost infinite, but fortunately, most journals follow acknowledged styles, such as those of the American Psychological Association, the Modern Language Association or the Chicago/Turabian style. Transforming a text from one referencing style to another is a cumbersome task – though some librarians may disregard this concern, declaring that software such as Mendeley and Endnotes is able to convert ‘appropriately captured’ references seamlessly from one style to another. A problem central to this approach relates to the ‘appropriate capturing’ of such references, a task that requires extreme diligence. For example, the capturing of an author’s first names might be unnecessary when using style A, but could be required by style B – a detail further complicated by the fact that some sources record only the author’s initials. Another problem posed by conversion is the fact that many journals profess to use a standard, acknowledged referencing style, but then impose idiosyncratic house style rules, where they deviate from the norm. Clearly, converting from one referencing style to another is an intricate, time-consu